Thursday 8 November 2012

Jamie Thraves- Case Study




Director - Jamie Thraves
Jamie made short films at university and was recognised due to his successful short films that he made. He used award-winning short films as a 'calling card' to get a foot in the door with video production company factory films. Jamie began by shooting three low budget music videos costing about £5,000 to make each to make. He had to show his films to a lot of editors in order for him to get hired, he had a process of how the music video works which was:

  • A 'commissioner' from a record label sends a track 5-10 would do a plan/ story bored 
  • This stage of planning is unpaid
  • The director who is chosen for the best concept is then contacted to make the video
  • Only then is the director is then paid
As can be seen for many directors in the business, it is a precious existence where their livelihood is dependant on each commission 
Both of the videos that Jamie Thraves decided to send off to the producers had been a success and were accepted by producers, these two videos were:
1. Radiohead - Just 
  • This music video budget was £100,000
  • It was shot in 3 days




2. Coldplay- The scientist

  • The line that inspired the concept was 'lets go back to the start'
  • The budget of the film was £200,000
  • And it was shot in 3 days













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